Role:

Freelace Designer

Objective:

A showcase of design work spanning emails, paid social, and event swag for Clevr’s award-winning lattes and teas—crafted with adaptogens, probiotics, and superfoods to support better energy, stress, and sleep.

Clevr Campaigns

Orange outline of a computer mouse with the scroll wheel and an arrow pointing downward.

Super Teas

To introduce Clevr Blends’ refreshing new botanical tea cold brews, I crafted a sunny visual world through email and social ads—complete with bold, breezy typography and a splash of summertime energy.

Logo with the text 'MOCK UPS' inside an oval outline
Colorful summer social media post promoting hydration and gut health with sliced oranges and lemons and a pink sticker that says "Save $15 off."
Instagram post by cleverblends promoting summer hydration and gut health teas, with three colorful tea sachets held up against a blue sky background, and text overlay offering a $15 discount.
Illustration of an oval badge with the word 'EMAILS' in the center.
A woman wearing white sunglasses sipping a pink beverage from a can, promotional advertisement for Clevr brand herbal teas with colorful packaging and descriptions of different flavors.
An advertisement for Clevr's cold-brewed iced teas highlighting their benefits and ingredients, with colorful packaging and a call-to-action button to shop for superteas.

Matcha Latte

The best mornings start with matcha. For this campaign, I brought Clevr’s signature blend to life across every touchpoint—from festival swag and shipping inserts to custom illustrations and email design. Each piece was crafted to capture the calm energy and feel-good ritual of their matcha latte—steady, vibrant, and perfectly balanced.

A green oval button with the word 'PRINT' written in green capital letters.
Packaging for Matcha SuperLatte, a functional oat milk latte with enhanced focus, featuring ingredients like ceremonial matcha, super creamer, no refined sugar, heat resistant probiotics, healing adaptogens, and functional mushrooms, with a QR code and a glass of green latte with ice.
A promotional flyer for Clever offering 15% off on everything, featuring a woman drinking coffee indoors with a dark background and decorative plant, along with a QR code and social media icons.
Green text inside an oval outline that reads "ILLUSTRATIONS"
A cartoon illustration of a green tumbler with white flowers, filled with a green beverage, ice cubes, and a pink and white striped straw.
A stylized, cartoonish flower with orange and light pink petals and a round center.
A cartoon green mushroom with white spots and yellow stars around it.
A cartoon illustration of a red mushroom with white spots and a beige stem, featuring sparkles near the cap.
Green text reading 'SWAG' inside an green oval outline.
Blue denim baseball cap with a small graphic of a green trash can with white flowers and a sparkle.
Back of a blue denim baseball cap with the brand name "clevr" embroidered on the adjustable strap.