Lume Web Quiz

This interactive quiz was designed to help customers find the perfect Lume skin routine tailored to their needs. From whole body deodorant to pH-balancing body wash, the quiz guides customers step-by-step, ensuring they discover the right products to support their personal care routine and achieve optimal skin health.

  • I led the creative direction for the photoshoot, establishing the overall look and feel to align with the brand’s vision. Collaborating closely with the UX team, we ensured the design and functionality were seamless across devices, balancing both aesthetic appeal and user experience.

  • Copywriter: Sarah Thomas

    UX Lead: Meghan Fiechter

    Email Designer: Kathleen Nipal

Color Palette

Icons

underarms
feet
skin folds
dry skin
keratosis pilaris
butt
private area
chest
hyperpigmentation
body odor
sweat

Imagery

Putting it All Together…

Email Design